Monthly Archives: September 2016

While the restaurant and catering industry is typically seen as highly competitive, with every business out for itself, it has now evolved into a more sociable area with some premises working together to create a truly unique experience for guests. Rather than the main focus being money and profit, some restaurants now want to provide their diners with something non-replicable; an opportunity available for a limited time only.

One-off collaborations have recently emerged in industry news, notably between the Sticky Walnut of Chester and the Michelin starred Simpsons of Birmingham; a venture that has proven overwhelmingly popular. So what are the potential advantages for businesses wishing to undertake this endeavour?